You have a social media recruiting presence, however are you telling your company’s story to both passive and active candidates? In this market, it’s critical to be effectively telling that story as people want to know more about an organization before they even apply. Pay and benefits are important to most candidates, many want to know about a company’s mission and culture and if it’s something they want to be part of. A job post may not shed much light which is where storytelling comes into play. Join us as we talk about the importance of storytelling in the recruiting process. We’ll discuss how to define your company’s brand beyond job posts, telling stories through pictures and video, and how to maximize each social media platform your audience may be using (LinkedIn, Twitter, Facebook, and Instagram). Bring your questions and let’s tell some stories!